Award Winning Blog - Agitator

You Don’t Own Me!

A very pithy post by Seth Godin this week … Owning vs. renting You don’t own attention or trust or shelf space. You don’t even own tomorrow’s plans. It’s all for rent, with a cancellation clause that can kick in at any time. The moment you start treating the rental like a right, it disappears. […]

Learn More January 30, 2013

Before You Quit, Rate Your Nonprofit CEO

Hold your horses. In a moment we’ll give you a chance to vent confidentially with an Agitator Survey on CEOs, Boards and other horrors in your fundraising life. But first, the serious and disturbing reasons behind the Agitator Survey. Over the past decade the number of nonprofits has shot up by 47% to a whopping […]

Learn More January 29, 2013

Ode To Boomers

The 28th is my birthday. And proud to be a Boomer, I thought I’d indulge in another stab — hopefully not all that necessary — at why fundraisers should focus on, well, me (and my ilk, of course). Versus those other demographic groups! Fortunately, the case is well made in these comments that were sent […]

Learn More January 28, 2013

Acquisition: Crafting An Irresistible DRTV Offer

“Nothing can make a bigger difference than the success of a DRTV offer – assuming your call center and TV/digital media buy are solid,” notes Robbin Gehrke, Executive Creative Director of the Russ Reid Company, in this 2nd installment in her series on DRTV essentials. Here’s her first post. Roger Nothing can make a […]

Learn More January 25, 2013

How To Get More Donations

We’ve been talking ‘basics’ in the past couple of posts. Given that, I hope you found today’s headline/subject line as irresistible as I did, when I first read it in my feed from Future Fundraising Now. How straighforward, I thought. What fundraiser wouldn’t want to at least peek at THE ANSWER? FFN’s Jeff Brooks was […]

Learn More January 24, 2013

Fundraising Intermission #2: Mastering The Basics

Tom and I view our role somewhat as hunting dogs … ranging out and chasing the scent in search of the helpful, innovative, and provocative. But even for us older dogs (that’s me in the foreground), it’s good to pause and revisit the essentials — those basic skills that every competent fundraiser must hone and […]

Learn More January 23, 2013