Award Winning Blog - Agitator

If This Doesn’t Inspire You …

Rachel had a 9th birthday goal of raising $300 for Charity:Water, and was using her Causes fundraising page to do so. She had raised $220 by her birthday. But then she was killed in an auto accident. Her family reopened her campaign page so that people could honor her with donations. And honor her they […]

Learn More August 1, 2011

Have You Used Online Video Lately?

According to a new report from Pew Internet Research, 71% of online adults use video-sharing sites … indeed, when asked, 28% said they had viewed such a site “yesterday”. That number jumps to 47% in the age 18-29 cohort. That’s a heap of online video watching. And there’s plenty of fresh material to watch … […]

Learn More July 29, 2011

Online Fundraising Tips From Convio

Convio has issued guides with important tips on two of the highest leverage points in the online fundraising process — donation forms and email subject lines. Regarding donation forms, based on testing across several clients, in Beyond Best Practices Convio reports that these variables can make a difference: Form length: A one-page form does significantly […]

Learn More July 28, 2011

Why Direct Mail Won’t Die

As Mark Phillips at Bluefrog notes, this is why direct mail fundraising won’t die! Amen! Tom

Learn More July 27, 2011

Smart Phones, Social Nets & E-readers

Pew Research has issued three reports this past month on Americans’ use of new communications tools and platforms. Here’s an excellent chance to catch up with the kind of media choices your donors are making. Smartphone Adoption and Usage 35% of all US adults have a smartphone. The biggest users — those with income of […]

Learn More July 26, 2011

“Resistance Is Futile”

So says Future Fundraising Now blogger Jeff Brooks, talking about Boomers in his post titled Help! My direct mail is turning into my father’s direct mail! I’m a Boomer and I love opening my snailmailbox. So, forgive me if you’ve seen this already, but I’m reproducing Jeff’s observation in full … Men: You are turning […]

Learn More July 25, 2011