Award Winning Blog - Agitator

What Are You & Your Consultants Afraid Of

Monday and Tuesday we invited Agitator readers to sign up for a free survey and project on donor retention. An inquisitive but tiny handful of pioneers have done so. Folks who care enough about the future of fundraising to jump in. Here’s the list after two days. Hooraay!!! The Humane Society of the United States […]

Learn More June 29, 2011

Today You Get The Benefit Of The Doubt

In yesterday’s post, we offered Agitator readers the opportunity to participate, at our expense, in a project we’ve designed to crack the nut on donor retention … to ‘prove out’ a strategy for curbing donor defection. Roger and I think this is hugely important. Because from previous reader surveys and the hard data trend reports […]

Learn More June 28, 2011

Testing Fundraising’s Urban Myth?

WANTED! Curious, concerned, innovative volunteers to participate in discovering the vaccine for Defecting Donor Syndrome We’re about to undertake an applied research project aimed at helping nonprofits increase the retention and Life Time Value of their donors and members. We’re looking for four or five pioneering volunteers to participate with us. At our cost and […]

Learn More June 27, 2011

We’re Not The Only Ones Focused On Retention

Back in April, we asked Agitator readers a simple question: What percentage of your nonprofit’s 1st time donors make a second gift? The final results of our survey … 32% — less than 30 percent converted 29% — 30-39 percent converted 22% — 40-49 percent converted 17% — 50 percent or more converted Not impressive. […]

Learn More June 24, 2011

Belt Tightening Continues

While you’re contemplating yesterday’s Agitator post about who provides the most useful “macro” data about charitable giving trends, contemplate this snapshot of consumer spending intentions. According to the American Pulse Survey, conducted twice monthly across a representative panel of 5,000 Americans, 90% do not expect a pay increase in the coming year. And here’s how […]

Learn More June 23, 2011

Fundraising’s Past Isn’t What It Used To Be

The recent flap over the revision in Giving USA figures for 2008 and 2009 seems a more than a little silly and arcane to us. As reported last week in The Chronicle of Philanthropy, the annual yearbook of charitable giving (revised) is now saying donations fell by higher percentages in 2009 than at any other […]

Learn More June 22, 2011