Award Winning Blog - Agitator

Distracting Social Media Stats

Although you know I hate to fan your social media flames, here are the latest social media usage stats from the Pew Internet Project. Some highlights: 46% of online American adults are social network site (SNS) users. This figure was only 8% on February 05. Of these, 73% have Facebook accounts, 48% use MySpace, 14% […]

Learn More October 27, 2009

Boldly And With Outrageous Hope

Now that most of my fellow copywriters are focusing on year-end and holiday efforts, I want to share an unconventional but extraordinary appeal I received from an unusual source. Margaret Battistelli is the energetic and skilled Editor-in-Chief of Fundraising Success magazine and, probably like you, I hear from her a lot via emails announcing webinars, […]

Learn More October 26, 2009

Speaking Of Back To The Basics!

For those of you who really do want to download Lisa Sargent’s 99 Nonprofits, try this link. My error. Still learning to cut & paste … which could explain why I’m so focused on the basics! Tom

Learn More October 23, 2009

Online Fundraisers – Back To Basics

Last Wednesday, I was pretty hard on nonprofits for not getting the basics right with respect to online fundraising, instead using scarce energy and resources to plow into the hottest new thing, like Twitter. That post generated some interesting comments, which I hope you’ll go back and read. When I wrote that post, I had […]

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Alexandria – Online Giving Mecca

No, that’s not Alexandria, Egypt (a fascinating city by the way). It’s Alexandria, Virginia — according to Convio, the top city in America (with population over 100,000) in terms of per capita online giving. Convio’s used online fundraising figures from its clients ($750 million in 2008, topping that in 2009) to come up with the […]

Learn More October 22, 2009

Barriers To Online Fundraising Success

An article on October 13 regarding nonprofits’ online success (or lack thereof) in Fundraising Success began like this: "Nonprofit organizations are resource constrained, as we all well know. According to a 15-question survey Convio conducted between September 2008 and October 2008 of 60 nonprofits, the most common response regarding their organization’s top barrier to success […]

Learn More October 21, 2009