Award Winning Blog - Agitator

Low Budget Online Video

The other day we urged our readers to dive into online video, and pointed out that big budgets weren't required. We've received some useful comments on that post from Humane Society of the U.S. and from See3 Communications, which I urge you to read. But here in its entirety is a mini-case study sent by […]

Learn More September 27, 2007

P.S. Update on Today’s Post

When we went to press at 1:00 A.M. EST this morning (each day's Agitator is posted at that time) we expressed concern that with the situation in Burma about to explode none of the major human rights groups had anything current on their websites. Within hours the void was filled by Amnesty International US with […]

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The Tragically Hip Prove Energy Matters

Last night, while the billion+ BBC audience (compare that to CNN's 18 million+) heard and saw the headline news of the 10th day of protests in Burma, I decided to check out of real life and and go to a rock concert. So it was off to a performance in Amsterdam by The Tragically Hip, […]

Learn More September 26, 2007

Test Your News IQ

Have some fun today taking Pew Research Center's annual news IQ. Warning … the average number of correct responses among all Americans was 7 out of 12. Raise the bar to 8 if you're a college grad. The toughest question — though we're sure Agitator readers will do better! — was answered correctly by fewer […]

Learn More September 25, 2007

What Is Influence?

Here's a Monday mind-stretcher on “influence” — what is it, who has it, can “influencers” be influenced? For many nonprofits, especially those in the advocacy business, communication strategies include an element of targeting “influentials.” As the theory goes, certain individuals carry disproportionate weight in terms of their natural inclination and ability to influence others. If […]

Learn More September 24, 2007

Checklist For Year-End Appeals

Many organizations raise the greatest proportion of their funds in the critically important year-end giving season — the extraordinary philanthropic window that opens somewhere in October and stays open through the end of the year. Here's a checklist refined over the years at Craver, Mathews, Smith for developing year-end strategies, plans and creative. I've taken […]

Learn More September 21, 2007