Search Results for: survey

We need your feedback! Earlier this month, The Agitator passed an exciting milestone … we signed up subscriber #1,000. And the pace of sign-ups (we're now at 1,070) and visits to our blog is quickening. As a group, our subs read almost 11,000 posts in the last thirty days. And, depending on which web analytics […]

Marketing Sherpa has done a superb review of vendors providing email/online surveying and polling services and tools. All levels of price, features and sophistication. Get it here, free, if you read by October 16. Tom

Email marketing vendor silverPOP offers this brief white paper on how to use survey tactics to enhance your email marketing efforts. These tactics can be profitably employed for nonprofit fundraising. The bottomline is that success at email marketing is all about relevance, relevance, relevance of messaging to the individual prospect. While pertinent data to drive […]

I get it. You want engagement. You want donors to feel heard. And someone, somewhere convinced you that a faux-official looking survey with a registration number and a barcode was the way to do it. But here’s the thing: Your donors aren’t idiots. We recently ran a study looking at donor reactions to these “surveys” […]

Teachers were asked by their school district to complete a survey.  The experiment was a 2×2 design (one of our faves): The result?  A nothingburger.  No difference in survey participation between A-D, randomly assigned groups. To quote Paul Harvey, “And now for the rest of the story.” Researchers noticed a difference in survey participation on […]

This post was written on November 4th.  Just breathe. Whether you’re an R or D or believe Trump is savior or anti-Christ there will likely be social activism afoot and aspiring, hopefully civil movements sustained or birthed. A movement paradox however is that what gains media attention and pressure on institutions also reduces popular support […]

Picture this: Most nonprofits are places where 7 out of 10 freshly acquired donors vanish faster than free bagels at a staff meeting. You’d think CEOs and fundraisers would be crawling over each other, eager to hear what donors have to say about how we might keep them around.  But alas, we’re too busy rehearsing […]

People in highly committed relationships judge alternatives as less attractive compared with single people.  This devaluing of alternatives carries over to brands too.  Consumers who strongly prefer a brand evaluate the competing brand more negatively.  Higher commitment causes people to focus on how the brand is dissimilar from their preferred brand, low-commitment consumers focus on similarities. […]

This week the Generosity Commission released it’s long-anticipated report. You can download the full report titled,  How and Why We Give. Here. The $ 2 million Report is among the most comprehensive surveys ever taken of our sector. The last time such a broad assessment of philanthropy was published was in 1975, with the release […]

Conventional wisdom and a veteran political analyst who had predicted the winner in four of the five prior presidential races leading up to this 1948 election were clear; not only would Dewey win but Republicans would retain control of the House and Senate.   Dewey of course lost and the Democrats won control of both chambers. […]