Award-Winning Blog


Pew Looks At Asian Americans

We’ve been featuring Pew Research’s insights into America’s Hispanic population lately. But now they’re swinging their spotlight, just as ably, on the 18,205,898 Asian Americans in the US. First point to note is that Asians have overtaken Hispanics in terms of new immigrants to the US … For the most part, these immigrants are well-positioned […]

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Sue’s Donate Page Challenge

Sue Woodward at International Fellowship of Christians and Jews sent The Agitator a challenge. She’s re-doing the organization’s website, and has been searching other orgs’ websites — fruitlessly — for what might be a model Donate page. Her challenge to us, which we’re passing along to Agitator readers: “Find a decent, well organized, user friendly […]

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Loyalty 360

This Week in Loyalty is a loyalty newsletter that shows some promise. From an outfit called Loyalty 360 — “The loyalty marketer’s association” — it’s aimed at commercial marketers from what I’ve seen so far. Still, it offers links to case studies and loyalty marketing initiatives, as well as other blogs on the subject, we […]

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What the heck is a life-stage? Or is it lifecycle or maybe lifecycle stage?

This is another very trendy buzzword (or phrase), one we admittedly use on occasion.   It is, like most buzz words, grossly over and misused.  This is one of those terms that is easier to define by starting with the anti-definitions – i.e. what it is not. But, before we jump into that list of “what […]

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11,500 Bags Of Coconut M&Ms & $57 Million

Generally on Fridays, Tom and I like to send you into the day with gentle thoughts – not to spoil your weekend. But, this Friday we urge you to do some weekend thinking and worrying. Worry about whether your organization is truly ‘donor-centric’ or whether, and how much, you’re abusing your donors. How do you […]

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Donor Abuse

This is a teaser for Roger’s post tomorrow. You won’t want to miss it! Tom

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