Award Winning Blog - Agitator

Thrillingly Yours

Earlier this week, we posted about the importance of the welcome pack for new donors. But of course the core message — you must re-inspire your donor — doesn’t just apply to new donors … it applies each and every time a donor makes a gift. Most nonprofits have banked their biggest chunk of annual […]

Learn More January 13, 2012

The Problem with Donor Satisfaction Programs are…the Very Satisfied

How is that blog headline for a man bites dog storyline? This seemingly ridiculous claim becomes more credible if you consider, Customer (or Donor) satisfaction programs are mostly about remediating bad experiences. Most corporate entities use customer satisfaction to evaluate a given, isolated experience – e.g. a shopping trip, a call center interaction, an in-person […]

Learn More January 12, 2012

May All Your Dreams Come True

Our pal Nancy Schwartz over at the Getting Attention blog is hosting the first Nonprofit Blog Carnival of 2012 and we hope you’ll participate in it. In case you’re wondering what a ‘blog carnival’ you can find out more here in Joanne Fritz’ description over at About.com. In short, it’s a sort of online anthology […]

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Rekindle Your Donor’s Thrill of Giving

Mark Phillips at UK’s Bluefrog has nailed it with this post, called Why giving to charity can be like buying a Polaris submarine. Boy can I identify with drooling over those comic book offers when I was a kid. I never tried to order the seven foot Polaris sub big enough for 2 kids (after […]

Learn More January 11, 2012

Word of Mouth – Who Does It and Why?

Word of mouth is, especially these days, considered the best form of advertising and promotion. It is inexpensive (not free) and often reported by peers as the most trusted, most acted on form of referral. Social media of course has elevated word of mouth or peer influence to rock star status. It is often useful, […]

Learn More January 10, 2012

Primer On Online Fundraising

Here’s an solid primer on online fundraising from Network for Good … although there’s a fair dose of advice here that applies to all fundraising. Smaller nonprofits and newcomers to the field will find this e-book especially helpful. They expand upon ten resolutions for 2012: I will put fundraising first. I will stop treating my […]

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