Award Winning Blog - Agitator

The Magic Moment In Fundraising

We often write about the importance of storytelling as the path into donors’ heads and hearts. Here, courtesy of fundraiser Fraser Green, is one more exclamation mark on the point! Says Fraser: “The ‘magic moment,‘ as I call it, is when the audience stops being an audience – and becomes a part of the story. […]

Learn More June 22, 2010

Watch AARP online!

If your data indicates that most of your small gift income still comes from direct mail, and you think most of your donors are over fifty years old, but you sense more and more online interaction with your donors is happening (and more is possible), then whose online practices might you pay special attention to […]

Learn More June 21, 2010

Terrific Nonprofit Viral Videos

A few days ago, I posted some advice regarding creating online videos deserving of viral success. Here are two examples of such videos. The first comes from Environmental Defense Fund (EDF) and deals with the Gulf oil spill. I think you’ll find this video moving … but I’ll let it speak for itself on that […]

Learn More June 18, 2010

Fundraising’s Top Ten

Friday’s Fundraising Day in New York was terrific. Attendance up from last year and lots of enthusiasm and, even more importantly, plenty of optimism. After a simply wonderful luncheon speech (and there aren’t many of those at these sorts of events) by Geoffrey Canada, head of The Harlem Children’s Zone, I decided to pack a […]

Learn More June 17, 2010

At Last! A Giving Index for Fast-Changing Times

Imagine yourself an investor being only able to follow the Dow-Jones Index on an annual or quarterly basis. Not very helpful in today’s economic roller coaster. Well, fundraisers currently face much the same problem because, until now, virtually all publicly available information used to measure charitable giving and fundraising performance appears far too infrequently. Some […]

Learn More June 16, 2010

The Networked Nonprofit – June 17

Care2 is sponsoring what looks to be an intriguing webinar this Thursday the 17th, 2p eastern … The Networked Nonprofit. Content is based on new book by Beth Kanter (Beth’s Blog) and Allison Fine (writer on social change): The Networked Nonprofit: Connecting With Social Media To Drive Change. Two very wise heads. You can register […]

Learn More June 15, 2010